Thursday, January 12, 2012

Dad's Root Beer

Dad's Root Beer is a true class act operation!  This year (2012CE) marks their 75th Anniversary.  Next to A&W they hold the second place in market share, and second to none they hold many marketing innovations.  Most notably they were apparently the first company to market a "six-pack."  I highly recommend checking out their website history to learn more about this great brand!

I found this root beer to have a wonderful and full flavor.  The sassafras flavor was almost matched with sarsaparilla and it was finished with light spice.  In keeping with trends of the 1940s, Dad's has a more balanced vanilla content and pleasant carbonation.  Their use of pure cane sugar and the specific blend of flavors gives Dad's a clean finish, while the high sugar content diminishes some of the crispness.  I would highly recommend this root beer particularly because it has not compromised quality even with its wide distribution.  Overall I give it an 8.

PS: The Dad's name was given in honor of the deceased father of one of the founder's.  It also gives a shout out to an age where many dads would brew root beer for their family.  How fun would it be if the modern micro/home brew movement boosted home root beer production?